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Fiera Baselworld 2017: una delle fiere svizzere più prestigiose.

Si chiama Baselworld Watch and Jewellery Show, la fiera dell’orologeria e dell’industria dei gioielli più importante a livello internazionale che si terrà dal 23 al 30 Marzo 2017. Il countdown è già partito: mancano…

What are incentive travel?

Hostess & Promoter is leaving. Destination Spain, more precisely Barcelona, the company has in fact given its employees a travel award. Matteo Laporta, CEO & Founder of Hostess & Promoter, called a meeting of…

The new face of Hostess & Promoter

10 years after its birth Hostess & Promoter is renewed; evolution has always been one of the key words of the company. A working reality that is always growing, always on the move, in…

Hostess in fair: its importance in business and sales

In a changing and growing world, trade fairs are the ideal platform to present their products to the public, as well as being an essential marketing tool for an almost immediate return. Due to…

Pitti Uomo Staff: how to apply

Hostess & Promoter, as with previous editions, is selecting staff for Pitti Uomo 2016, the event in Florence  in June from 14th  to 17th. For this edition, as usual, there will be a full…

Phone interview: how to answer

If you are looking for your first opportunity for a job as a hostess or promoter, often the telephone interview is the first step. As we have already written for the “face to face”…

Field Marketing Definition and Potential

The difference between the field marketing and the other forms of direct marketing is,in fact, its “face -to – face” nature: this makes it much more engaging and allows companies to meet the needs…

Hostess & Promoter in Switzerland!

Hostess & Promoter has a new opening this month in Switzerland: in the city of Lugano, MF Agency joins Hostess & Promoter Brand Hostess & Promoter in this way can also provide their services…

Field Marketing Definition and Potential

The difference between the field marketing and the other forms of direct marketing is,in fact, its “face -to – face” nature: this makes it much more engaging and allows companies to meet the needs…

Photo Booth and Sharing Box: the digital in the new promotional mechanics

They are called in many ways: Photo Booth, Photo Box, Print Station, Totem Print, Sharing Box, Photo Box, Photo Booth Box, Selfie Box, Vintage Cabin…..we just mention a few, but we could go on…

Writing a Curriculum Vitae: tips and tricks to compile it as best as possible

Education, school, university, experience, social skills. These are just some of the terms we hear quoted with great recurrence when we speak of Curriculum Vitae, that is, the document that practically each one of…

Operational Marketing Agency: the glossary

An operational marketing agency is a complex structure, a reality that has to face different needs and find an effective synthesis to the most disparate instances, from the organization of the promotional event, to…

Hostesses and Promoters: what are the differences?

Hostesses and Promoter seem synonymous as well as seem similar the services they offer. Be careful not to make this mistake! Choosing the wrong professional figure for your promotion activity can lead to bad…

Does branding come first, or does it sell out?

The creation of value of a brand also depends on its visibility. Each strategy must be used to obtain results and only then can we talk about advantages for the sell out. The old…

Working as a Hostess for Events: 7 practical tips

There is no vademecum on how to start working as a hostess, or on how to work: before each rule, the hostess is a figure who must adapt to situations that are different every…

Merchandiser: strategic profile in retail and in-store promotion

In an increasingly diverse market, the role of the Merchandiser becomes all the more important: it is the responsible profile that ensures that the product is displayed at the point of sale at the…

Curriculum for hostesses: how best to write it

Did you also send a resume for hostesses? Every day in our email we receive your resumes: we remind everyone that, to work with Hostess & Promoter, you must subscribe to the site www.hostess-promoter.com…

Stickering as a low-cost Guerrilla Marketing technique

Often it has been the winning strategy to declare the brand awareness of emerging projects in an economic but effective way: we are talking about stickering, one of the most used guerrilla marketing techniques…

Fairs in Spain: a guide to the most important appointments in Madrid and Barcelona

Spain is one of the most popular destinations in the world for the organization of exhibitions and conferences, here are the most important events in Madrid and Barcelona. The cultural, financial, commercial and tourist…

Facebook in store as a retail strategy: the C&A case

Facebook in store: how much influence do you have on the number of “likes” a photo and a facebook status receives? If it’s rewarding to have the consent of communities, is it also rewarding…

The importance of packaging in in-store promotion and visual merchandising

Among the communication tools of a product at the point of sale, packaging certainly has a basic role in the evaluation of the product, positioning itself as one of the most effective means. The…

Advertising that uses “flashes of the crowd”: advantages and risks of Flash mobs

Literally it’s a “flash of the crowd”: but how does Flash Mob come about and what are its strategic potentials? There are terms that, unknown until a few years ago, have now entered the…

Ambush Marketing

Do you know what ambush marketing means? It is an English term that refers to ambush marketing: it is the particular strategy that leads some brands to “take advantage” of the media visibility given…

The role of the Interpreter in business and events

In a social reality where interconnections and contacts between people from different cultures increase, the value of the profession of interpreter for events becomes fundamental to establish communication between two or more actors who…

The importance of the Promoter in experiential marketing

During the 1980s and 1990s, advertising communication, conveyed mainly through the general media, had defined its clear separation from the distribution channel: with the advent of large supermarkets and hypermarkets that determined the time…

In Store Promotion for Lego Friends

Hostess & Promoter is an agency specializing in in-store promotion, which can boast qualified employees for any type of commercial promotion aimed at boosting sales or enhance the image of a brand. This is…