Field Marketing applicato agli eventi
Mice sector (meeting, congress, incentive, events) represents an important opportunity for interaction between companies and audience. A congress can put together figures of same sector or show products for future launches, as well as an exhibition is the activity core for field marketing devoted to sell-out and to visibility on reference markets.
Thanks to its experience and to a steadily updated and expanded database, Hostess & Promoter follows and looks after all activities of Event Marketing with self-denial and seriousness : research of field-based personnel without sub-contracts, event’s monitoring in the whole, organization of spaces, common places and places for activities’ performance, reception facilities, control and assistance to attendees ( above all in major events and congress), logistic management, organizational material’s storage and shipment.
Hostess & Promoter boasts a database of over 130 thousand specialized profiles. Among these positions, you will also find trained and devoted personnel for activities in exhibitions, tours during events, CME conventions and national congress with a high number of attendees (MICE).
Hostess & Promoter has always struggled on training for CME or congressional personnel. Every staff member received a detailed brief related to tasks and objectives of the event.
A project account in back office is always the staff’s leader. It monitors progress of job performance and intervenes in case of replacements. It ensures that staff wears a formal outfit suited to the context and that all behavioural lines which are transmitted by project manager during briefing are respected. Hostess & Promoter is in position to porivide tailleurs, suits for events with high number of staff for a professional and uniform result of image.
Moreover , our agency offers services of control and management for university contests and admission tests, by providing specialized personnel that is suitable for supervision, control, registration, access’ control, documents ‘release , delivery of contest material and finally calculation of completed tests.
It is about very serious and precise activities where accuracy and attention on each side are always the trimming card, ever.